Meet Joietoria's Founder

Tolu is the founder of Joietoria, which she launched from her apartment in 2022 with a bold vision to help electrify semi trucks across the United States.

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A data-driven strategist with a foundation in actuarial science, analytics, and financial systems, Tolu brings deep expertise in valuation, pricing, and operational analysis to sustainable freight challenges.

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Tolu leads Joietoria at the intersection of infrastructure, sustainability, and long-term national impact in freight.